What could it be? A mystery offer from AT&T

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DRUM Agency developed this email as part of AT&T's holiday offers campaign. The goal was to drive traffic to the client's Deals page and create conversions for wireless service, DIRECTV satellite service, bundled deals and/or the purchase of accessories. DRUM employed two proven conversion drivers (animation and a mystery offer) to boost traffic to AT&T's site.

Campaign Assets

AT&T holiday mystery creative